Innovative market research methodologies to understand audiences of all sizes, how to foster a culture of data-backed decisions, and how to navigate data quality in the era of generative AI. Stories from my long experience across two industries.

Thinking out loud.

A short and sweet mental model in your inbox, most weeks!

A collection of life’s fragile moments, threading our lives together and paving a much needed path to mental clarity and healing for all.

The Future of Work is Human Connection.

Welcome to my personal blog! Views represent mine alone and explicitly do not represent those of my institutional affiliations.